One Decade of IDN in Developing Indonesia Through the Spirit of the Young Generation

Jakarta, AktualNews - In the past ten years, Indonesian society has experienced significant changes in the way they obtain information. Before the digital era dominated, newspapers, magazines, and television were the main sources of news and information. However, with advances in technology and the internet, digital media has begun to change the way information is delivered and accessed. This information revolution brings new challenges to traditional media and opens up opportunities for new players to innovate and meet increasingly complex and diverse information needs.

Amidst these changes, IDN Media began its journey with the aim of educating and providing information to the Indonesian people evenly. Indonesia Times (the forerunner of IDN Times) paved the way in changing the digital media landscape in Indonesia. With the variety of needs and digital transformation in the era of the industrial revolution, IDN has transformed into a consumer technology platform company with various business segments devoted to responding to the needs and information of the younger generation, such as livestreaming, creator economy, talent management, music festivals, film production houses, and research institutions.

During this transformation, Winston Utomo, CEO of IDN, reveals the essence of IDN's transformation as a commitment to Indonesia and its young generation. “We believe in the power of the young generation in developing Indonesia. Because IDN is Indonesia and the young generation is the architect of the nation's future. Therefore, it is very important for us to provide a forum for expressing aspirations," he said.

In the context of this transformation, IDN is increasing its commitment to building a holistic ecosystem to support a society that is knowledgeable and ready to face a better future. 

William Utomo, COO of IDN, adds, "Over the last ten years, we have worked hard to democratize information and have a positive impact on Millennials and Gen Z in Indonesia. However, with conditions and needs continuing to develop, our efforts to shape the younger generation do not stop here. Today, IDN is focused on embracing the spirit of innovation, collaboration, and unity that defines our company, in line with the meaning of our name, Indonesia."

IDN's vision aligns with Indonesia's preparations for a Golden Indonesia, by preparing a superior and competitive young generation. IDN plays a strategic role by providing a complete and relevant ecosystem, which is expected to create a positive impact on Indonesian society, both today and in the future.

Photo: Wiliam Utomo, COO of IDN (Left), and Winston Utomo, CEO of IDN (Right). Doc. IDN/herkayanis

Each business segment in the IDN ecosystem has strategic goals that contribute to the mission to empower Indonesia's young generation to become catalysts for change. "We are building an ecosystem that provides value-added products and services to prepare the young generation, not only for tomorrow but also for the next 100 years," said William.

BACA JUGA:One Decade of IDN in Developing Indonesia Through the Spirit of the Young Generation

Currently, IDN has four business pillars that support this vision and mission. The first pillar is livestreaming, which focuses on building interactive and educational platforms to reach a wider audience. The second pillar is the creators economy, which provides full support for content creators to share information, innovate, and achieve success in the digital era. The third pillar is entertainment, which focuses on producing high-quality entertainment content in line with the interests of Indonesia's young generation. Finally, the fourth pillar is digital media, which delivers accurate and relevant information and news, tailored to the lifestyle of the younger generation.

IDN is committed to continuing to build an ecosystem that supports Indonesia's young generation. This decade-long journey is a testament to the power of vision, innovation, and commitment to core values. “IDN is ready to lead the way towards a more prosperous future, with an impact that will be felt for generations to come. Because we believe, one step at a time, for a better Indonesia,” Winston added.***

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